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Leverage the things that you love

20 years ago you and I would have conducted business on a very different landscape. The relevant conversations took place in person or over conference call. The way that others perceived you was nothing more than your reputation, work ethic and the way that you conducted yourself day to day. Even just a decade ago and we would have enjoyed the luxury of being able to avoid certain societal norms and business practices that today, mean the difference between success and failure. At the start of the century you could have objected to the notion of a personal profile. An online presence bearing all that you are too the world. Those were only for college kids, far below the class...

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